My name is Mervi. I'm an artist, geek girl, marketer, doodler, designer, developer, consultant and coach. I work in marketing, web design and development, branding, and online presences of businesses.
I was born early '80s somewhere in rural Finland, at a place called Maaninka, and partially raised by a cat (Misu tried, at least). While playing often with my own imagination, I learned to dream about faeries and other creatures of the forest.
For my 13th birthday, I was given my first computer. It was a used 386, Intel inside, running Windows 3.11. I toyed around it most of my free time. A few years later, during Finnish high-school lukio, I made my first website at GeoCities. After graduating from lukio, I moved to Helsinki, our capital city. I like to say I'm an urban country girl.
I've been a web designer and developer for almost two decades. At first it was a hobby. Soon, alongside my first mishmash of jobs, I was neck deep in making, tweaking, fixing and updating websites. I built my first blogging content management systems from scratch, thus familiarising myself with databases, coding and design. For a moment I studied computer science before switching to digital media.
During my studies I became a freelance web designer and developer. The studies consisted of courses in design, development, production, scriptwriting and audiovisual studies. I wrote my thesis about utilising social media in business-to-business marketing, and it was graded as excellent. 2010 I was slapped with a degree, Bachelor of Culture and Arts. Since then I have been crafting websites, social media and marketing for various types of customers and, of course, for my own businesses.
I've always been a dreamer. I've always wanted to do things differently. The conventional and traditional has never suited me. I have too many interests and skills to be a narrow specialist.
In the beginning of 2017 I moved from hands-on design and development to more educational and information based work. Now I consult and coach businesses on utilising their online presences to become distinguished and grow.
Through two decades of experience and education, I have grown into a multi-talent of online presences and businesses. Today, in addition to my degree in digital media, I am a certified marketer. I add branding, web design, social media, search engine optimisation (SEO), user experience management, email lists, marketing and personality in a colourful mix. It's kind of like making magic potions.