Hello, I'm Mervi Eskelinen

An artist, geek girl, marketer, doodler, designer, developer, consultant and coach devoted to help you to be undeniable.

Online presence is how and where you are found. It's a comprehensive representation of you and your business. It's your whole existence, everything you do and are, online.

Today it is almost impossible to thrive without an online presence. The stronger it is, the easier your clients and customers, employers and employees, collaborators, patrons and investors, and other important people will find you and your offerings. With all the technical aspects, online stuff may appear complicated. It doesn't have to be like that.

I want to help you to succeed with your whole branding and online presence. Uncomplicated and in your way.

What does an Online Presence Strategist do?

An Online Presence Strategist helps you and your business to thrive. Comprehensive work with businesses online includes everything from branding and web design, to social media updates and search engine optimisation (SEO). It is a perfect mix of inbound and outbound marketing, such as blogging, emails, podcasts, videos, and advertisement. An Online Presence Strategist has a wide understanding of online technologies, phenomenons and interaction. I can help you to apply that understanding to your website, social media, ads, email lists, and other parts of your online presence. I coach, consult, educate, and offer tailored hands-on help.

Learn about my services

You are ready to build a standout online presence, become visible, and get out in front of those who desire your knowledge and skills.

My origin story

I was born early '80s somewhere in rural Finland, at a place called Maaninka, and partially raised by a cat (Misu tried, at least). While playing often with my own imagination, I learned to dream about faeries and other creatures of the forest.

For my 13th birthday, I was given my first computer. It was a used 386, Intel inside, running Windows 3.11. I toyed around it most of my free time. A few years later, during Finnish high-school lukio, I made my first website at GeoCities. After graduating from lukio, I moved to Helsinki, our capital city. I like to say I'm an urban country girl.

I've been a web designer and developer for almost two decades. At first it was a hobby. Soon, alongside my first mishmash of jobs, I was neck deep in making, tweaking, fixing and updating websites. I built my first blogging content management systems from scratch, thus familiarising myself with databases, coding and design. For a moment I studied computer science before switching to digital media.

During my studies I became a freelance web designer and developer. The studies consisted of courses in design, development, production, scriptwriting and audiovisual studies. I wrote my thesis about utilising social media in business-to-business marketing, and it was graded as excellent. 2010 I was slapped with a degree, Bachelor of Culture and Arts. Since then I have been crafting websites, social media and marketing for various types of customers and, of course, for my own businesses.

I've always been a dreamer. I've always wanted to do things differently.

The conventional and traditional has never suited me. I have too many interests and skills to be a narrow specialist.

In the beginning of 2017 I moved from hands-on design and development to more educational and information based work. Now I consult and coach businesses on utilising their online presences to become distinguished and grow.

Through two decades of experience and education, I have grown into a multi-talent of online presences and businesses. Today, in addition to my degree in digital media, I am a certified marketer. I add branding, web design, social media, search engine optimisation (SEO), user experience management, email lists, marketing and personality in a colourful mix. It's kind of like making magic potions.

Thanks for having read this far! If you like what you see here, I truly recommend subscribing to my forever free email list. It's the best way to keep up with me.

How To Influence audio training -- Mervi Emilia As a welcoming gift, you will get my very special audio training, called How To Influence. It guides you to reach the right people and make them crave for your knowledge and ideas. You will learn what is influence, who you can reach with it, and how. All in practical and actionable three steps.

In my about weekly (there are breaks, I'm not a robot) emails I give you completely exclusive tips, tools and ideas, not published anywhere else. You will also receive other gifts now and then. I hate spam and promise to keep your email safe.

Thank you so much for stopping by. I'm happy to connect with you!