Less hustle, more creative magic
because life is too strange and magical to be wasted in meaningless work and pointless productivity
illustrator . creative coach . nerd
After having been self-employed and working with other business owners over 10 years, plus experiencing a couple of burnouts, I'm now obsessed to help you succeed with your creativity and without the aimless hustle.
I add art plus two decades of design, business, branding, marketing and web experience in a perfect magic potion that simplifies creative business for you.
Get exclusive lovely letters about creativity, life and simple joys for free. Besides my words and rambles, the letters include links to wonderful stuff I've found around web, discounts, previews and gifts.
in your own way and in your own pace. My work, including this site, is dedicated to giving you tips, guidance, education and hands on help with your creative success. Here you can find information, tools, ideas and resources for you to nurture and market your creative brand and business, be less busy and slow down.
In this world of instant gratification things like hustle and action, productivity and being early are highly praised. But the truth is, overnight successes don't really happen over night and sometimes it's best to think things through before hustling around. Searching for instant gratification distracts you from meaningful stuff.
Slowing down and building your creative business, brand and career with sustainability (global, local and personal) is much more rewarding in the long term. Growing your personally defined success slowly builds trust, and trust builds more success.
Deep diving self-paced course and program for creative types who want to nurture their unconventional businesses and succeed without burning out.
Marketing Lab helps you to take control of your marketing in your own way and make an impact.
Do you feel stuck or need creative uplift? Nurture your creativity, and utilise it in your business and career with me in this tailored on-demand program.
Get creative and DIY. Let your magic fly with super easy business plan templates, planners, illustrations, brand elements and e-books, the kinds you cannot get anywhere else.
Creativity, using your imagination to create something new and valuable, is the closest thing to sorcery you can get in this world.
A public declaration for creatives, dreamers and magic makers like you, who are breaking the conventions and crafting meaningful, slow business and work
I am creative. I'm a dreamer. I am a magic maker. I have multiple interests and skills.
I'm not a brand. I have a brand.
I know creativity is something you can practise and learn. I believe success is making the most of your creativity and doing your best at any given moment.
I want to be gentle at my inner perfectionist, and I understand perfection is a fantasy and an illusion. I know mess is part of life.
I understand unlearning is much more difficult than learning. I value being able to challenge your own thoughts, ideas and beliefs.
I want to make change and build a better future for everyone, sustainably. I don't want to just collect tons of money, while destroying the nature and myself in the process.
I believe productivity is overvalued, and people produce too much only for the sake of productivity.
I understand I need breaks, and my business isn't going to collapse if I rest. Rest is important.
I want to dream and enjoy all the aspects of life. I prefer to be my own boss.
I know I need to set boundaries. I believe in simplifying everything. I believe in slow life and slow business.
I like to do things in unconventional ways and come up with creative solutions to challenges and problems. I don't believe in one-size-fits-all kind of solutions.
I believe by doing what feels meaningful to me I can reach others too.
I don't believe in unlimited growth. I believe a business can make just enough to keep its owners, employees and customers happy.
I know I can make a living by doing something meaningful.
I am here. Now.
Do you want unleash your creative magic?